HPA Virtual Member Event - May 13, 2026
Wednesday, May 13, 2026
5:30 PM - 6:30 PM (PDT)
Virtual Event
A Brief History and Future of Color in Cinema: Session 2, Hollywood’s Transition to Full-Color Production
This second session continues the journey through the evolution of color in cinema — from the rise of chromogenic processes like 3-strip Technicolor to the widespread adoption of color driven by both filmmakers and the influence of television.
We’ll explore the transition into single-strip color processes that defined modern filmmaking, setting the stage for the digital era.
Presented as a moderated discussion followed by audience Q&A.
Program Schedule
- 5:30 – 5: 35 pm – Series and Moderator introductions
- 5:35 – 6:15 pm – Presentation & discussion
- 6:15 – 6:30 pm – Audience Q&A